Jesse Sandqvist on Multichannel Marketing

Last week Jesse Sandqvist, COO of Responsewave, was interviewed by Chris Lake at e-consultancy. Jesse has expert experience with customer intelligence from Deloitte Consulting and Hewlett Packard.

Jesse touches some very essential elements of any multichannel marketing strategy and is amusement reading for experienced marketers.

I recommend the interview to every body who are planning or are executing a multichannel marketing strategy.

The interview is available at e-consultancy >>